Technology – Do We Really Need To Keep Up With It?

Technology is essential to every business, even those that aren’t considered “technology” companies. You deal with technology in your office productivity software, security system, air conditioning, computers and networks, phone systems, and much more. Whether it’s a simple cash register program that tracks inventory and daily purchases or a sophisticated network that links people and places around the globe, technology…

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What The Heck Is Onffline Networking?

We all want to build our businesses and we know that networking with other professionals and business owners is a great way to ‘get the word out’. You’ve heard of online networking i.e. using social media sites like Facebook, Twitter, LinkedIn, and so many others. You’ve heard of offline networking i.e. face to face networking. The kind you get through…

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Should I Use Pinterest For My Business?

As a small business owner you’re in a great position to start exploiting social media for all its worth. Although social media can be a fairly time consuming practice depending on how many platforms you choose to use, it’s also the key for a small business to develop awareness, raise its profile, gauge its market and interact with existing and future…

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