This particular service oriented company had been in business for 30 years relying solely on word of mouth for new client leads. This approach had worked fine for all these years so why should they change?
Facebook has partnered with Shopify to create a new “Shop” section for Facebook Pages. This will enable businesses to sell their products directly, making it a little easier for some of those businesses to have their Pages become true online stores. If your visitor clicks on a product, they can either be pushed from Facebook to your primary website, or you can let them check out directly on Facebook.
Most people become aware of retargeting when they are see oddly familiar advertisements. Like when you look up that new gizmo on Amazon but leave without purchasing it, then the next time you visit Facebook, bam! There’s an ad for that gizmo right there in your newsfeed saying “Click Here to Purchase on Amazon”.
If you’re planning on choosing WordPress to develop your website, you’ve made the right decision. WordPress is one of the most highly used website platforms around. Along with the many available themes come thousands of plugins. Plugins basically add functionality to WordPress sites so your site can deliver the types of capabilities that you want your visitors and customers to have. Here are some of our favorites.
Google has released many algorithm updates in the past, and we’re sure they will continue to do so on a regular basis. The last major update was “Pigeon” released in December 2014 followed by a minor update implemented quietly in February 2015, many suspect as a precursor to this most recent one. Their new update that rolled out April 21st…